AI: Paytm partners with global travel technology company Amadeus to redefine travel experience with AI
NEW DELHI: Paytm on Wednesday announced a partnership with global travel technology company Amadeus. Under this collaboration, for the next three years, the company will integrate Amadeus‘s travel platform, enhancing the travellers’ experience from search to booking, and payments. “This partnership brings together Paytm’s extensive user base and Amadeus’s expertise to provide travellers with a more seamless and efficient booking experience,” the company said in a statement. With Artificial Intelligence-powered capabilities, Paytm said that it will deliver hyper-personalised recommendations and dynamic pricing to its users powered by Amadeus. With Amadeus APIs, Paytm users will gain access to a vast inventory of global flight options, making it easier for them to find the best deals and book flights to destinations around the world within the Paytm app. This collaboration will also pave the way for Paytm to offer a unified PNR solution in partnership with Indian national carriers. Paytm’s integration with Amadeus APIs ensures that travellers have access to a diverse range of payment options, including the convenience of UPI, Paytm Wallet and Postpaid, and the assurance of a safe and secure payment gateway. “As India’s leading travel platforms, we have been constantly bringing innovations to ensure the best travel experience for our users. Our brand reach and simplified product has empowered users with best travel solutions. The synergy between Paytm and Amadeus aligns perfectly with our vision to further upgrade the customer experience. It will automate travel operations for users by enhancing efficiency and scalability by leveraging cutting-edge technology,” said Vikas Jalan, chief business officer at Paytm Travel.